by Phil Jones | Updated 10 Jan, 2018 | Communicating & Socialising Strategy
Socialising strategy, instead of merely communicating it, is an idea my clients love. But how to do that? Here are six tips to help you socialise your strategy, by creating a shared mental model of your strategy and its underlying thinking. That shared mental model...
by Phil Jones | Updated 30 Jul, 2018 | Communicating Strategy: The Book, Socialising strategy
After my book ‘Communicating Strategy’ was published, I realised I should have called it ‘Socialising Strategy’. Getting strategy into day to day conversation and decision making When I wrote Communicating Strategy, I was trying to get across...
by Phil Jones | Updated 11 Jan, 2018 | Communicating Strategy: The Book, Thought provokers
During the initial research for my book, “Communicating Strategy” I found a web site that suggested: “You should not communicate your strategy, as it will leak your strategy to the competition”. I was incensed by this idea. I hope you are also, because,...
by Phil Jones | Updated 20 Jun, 2018 | Communicating & Socialising Strategy, Ownership and buy-in
Line of sight and The golden thread are often talked about but also often confused. For us, they are two different things and the distinction is important. These are both about how individuals and teams in the organisation relate to the organisation’s goals, but in...
by Phil Jones | 19 Dec, 2013 | Communicating & Socialising Strategy, Quality of conversation
Insight 5: It’s about the quality of conversation: It is good to force out arguments, ambiguity and conflict This insight is part is a series of six insights into strategy, people and performance, derived from working with my clients in 2013. When working on strategy...
by Phil Jones | Updated 30 May, 2020 | Socialising strategy
Insight 3: Communicating strategy is not enough: Strategy needs to be socialised This insight is part is a series of six insights into strategy, people and performance, derived from working with my clients in 2013. Ever since I started talking about strategy being...
by Phil Jones | Updated 30 Oct, 2018 | Communicating & Socialising Strategy, World of Public Sector & NFP
I was privileged to talk with a Chief Executive who had been changing the culture of their organisation and going back to its roots. One interesting piece was the organisational metaphor they created for their care organisation. The metaphor the used was a hanging...
by Phil Jones | Updated 10 Jul, 2017 | Avoiding communication mistakes, Communicating & Socialising Strategy
What are the risks of getting your strategy communication wrong? Here are my top three: We think have communicated the strategy when we have not. … So, nothing happens. People do not understand ‘why’ things have to change. The thinking behind the strategy is not...
by Phil Jones | Updated 20 Oct, 2017 | Strategy communication, Thought provokers
Ever sat in an organisation wondering about the nicely framed values and mission statements on the walls. Welcome to “The ten thousand and six words problem”. Just about every organisation has them, on their walls, in their corporate brochures and on...
