Blog Posts

Post Category: ‘Planning communication’

Communicating your strategy more effectively, Part 6: Communicate to different types of people

Communication of strategy is not just about talking.  It’s about people being different.  Those people having different needs. Thinking in different ways and having different views of the world. You can hear it in their language, see it in their behaviour, and sense it in their actions, emotions and persona.  You have to account for this when yoiu plan to …

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Communicating your strategy effectively Part 2: Reasons for failure

Reasons for failure? I came across some frightening statistics once. They were: • 90% of all organisations fail to execute their strategy. That’s right. Despite all the brain power, consultancy fees and paper that goes into the development of the strategy and the business plans, 9 out of 10 fail to achieve all of what they set out to achieve. …

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Leaking news or keeping it under wraps

As it it budget day in the UK, (The day the Chancellor announces changes to various tax rates)  we have been inundated with speculation about what will be in the Chancellor’s budget.   All prior to the announcement. Now it is a tradition that the contents of the Chancellor’s red box (briefcase) remains sealed and a secret until it is …

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