by Phil Jones | Updated 30 Jul, 2018 | Communicating Strategy: The Book, Socialising strategy
After my book ‘Communicating Strategy’ was published, I realised I should have called it ‘Socialising Strategy’. Getting strategy into day to day conversation and decision making When I wrote Communicating Strategy, I was trying to get across...
by Phil Jones | Updated 11 Jan, 2018 | Communicating Strategy: The Book, Thought provokers
During the initial research for my book, “Communicating Strategy” I found a web site that suggested: “You should not communicate your strategy, as it will leak your strategy to the competition”. I was incensed by this idea. I hope you are also, because,...
by Phil Jones | Updated 19 Oct, 2017 | Communicating Strategy: The Book, Strategy communication
Many books suggest what you should do to solve various problems. They focus on what to do and how to do it. My experience is that such advice is often limited in its usefulness. How you think and what you believe matters most It is not just doing things that matters;...
by Phil Jones | Updated 18 Oct, 2017 | Communicating Strategy: The Book, Strategy communication
Lots of time is spent developing a strategy and planning its implementation. Yet a simple fact remains: no matter how good the thinking behind the strategy, if it is not in the heads, hearts and hands of the people who need to execute it, it has been a waste of...
by Phil Jones | Updated 20 Oct, 2017 | Communicating Strategy: The Book, Strategy communication
In early 2006, I noticed that my websites were getting a lot of activity on the topic of ‘communicating strategy’. It was closely behind ‘strategy’ as a topic of interest. As I researched the Internet to see what else was available on the topic, I realized it was a...