Reviews of Communicating Strategy and endorsements of the book
Comments and endorsements for Communicating Strategy:
Even the most well conceived strategies can be next to worthless if they are not communicated properly, understood fully or used to shape decision making actively – at all levels in an organisation. Phil Jones’ insights into how businesses can make this happen are remarkable for their clarity, well grounded and – best of all – demonstrably effective!
He has created a wonderfully pragmatic guidebook for achieving success.
Ken Douglas, Technology Director, Office of the CTO, BP International Ltd
“Each chapter of ‘Communicating Strategy’ poses practical business strategy questions. If you can answer them, you’ve obviously read the book – if you can’t it’s time you did!”
Philip Dearing, Managing Director – Mutual One Limited
“This is an extraordinary book that includes elements of organizational theory, human psychology and good, straight-forward common sense. If you want to ensure your story is a tale of ‘happy ever after’ rather than ‘The Emperor’s New Clothes’, buy a copy, read it and start connecting your people and your strategy.”
Jonathan Norman, Gower Publishing
“Everything in this book is obvious – after you have read it. It is a practical book you can use and apply every day, as well as being a guide to planning a larger communication strategy”
Martin Coombes, Partner, Innovation llp
“The messages in this book are important for anyone interested in strategy! Phil Jones discusses the critical issue of communicating strategy – and what’s best – he communicates his messages in a very engaging and easy to understand manner.”
Bernard Marr, Chief Executive, The Advanced Performance Institute
“Communicating Strategy communicates well – in direct and accessible language. Phil articulates a route to success by both building on the strengths of relationships at work and by demonstrating how to deal with the disconnect that can occur in leading change when strategy is not jointly owned. Phil’s research has evidently been done and applied to his conclusions. Above all, it is apparent that he has walked the approach he advocates…..Well Communicated.“
Shelagh Grant, Chief Executive, The Housing Forum
“Phil Jones gives practical skills for bridging the gap from mission, to transmission, of strategies for change in organizations. He draws comparisons with different models of change and gleans some ‘differences that make a difference’. One of the ideas that make this book stand out is how it challengessome basic assumptions about change and more importantly about people. It is after all people who have to initiate, manage and embody or incorporate transformation and transition, if people do not feel safe, then it is unlikely that they will respond well to uncertainty.
Though the busting of myths in management is a key component of the book, I feel more left with the idea that tasks get completed, or not, through relationship: that trust and generative collaboration are vessels that hold the possibility for success.
Having a background in the discipline of Neuro Linguistic Programming I appreciated the use of some of the technology, concepts and models through out the book. As Neuro Linguistics is a technology which is used for building models of success, it is a well done application of the ideas.”
Judith has been a trainer, co-developer, and designer of training programs in the field of Neuro-Linguistic Programming since 1975. A member of Grinder and Bandler’s original group of students, Judith has made fundamental contributions to the development of numerous NLP models and processes. Judith is a co-developer of a number of projects applying Systemic NLP, ranging from modeling leadership, to health care and cross-cultural competence. She is presently an associate of NLP University.
“No worse than any other management book you have made me read”
Deborah Jones, The author’s wife
Published reviews ofCommunicating Strategy
Angela Lawrence for Edge Magazine. The magazine of the Institite of Learning & Management. April 2008, 5 out of 5 stars Read the review
Read the book, and most importantly, follow what it says and I hope you will be a better and more skilled at communication as a manager or direcor