Strategy maps & mapping
Strategy maps are a powerful visual tool that capture and describe your strategy. They show the strategic themes and describe how change will be brought about.
Strategy Mapping is the social process of developing and capturing the strategy with a strategy map.
Once developed the strategy map becomes a powerful tool for explaining the strategy, aligning organisational resources and tracking progress with the implementation of the strategy.
Browse and explore the various articles below...
by Phil Jones | Updated 6 Jul, 2018 | Balanced Scorecard Design Principles, Strategy maps & mapping
Balanced scorecards need a strategy map to orientate them towards the strategy. Strategy maps need a tangible future to describe the future that the strategy will deliver in a way that is tangible and clear. Strategy maps and the tangible future wok together. Strategy...
by Phil Jones | Updated 15 Feb, 2018 | Balanced Scorecard Design Principles, Strategy maps & mapping
Strategy is about change and improvement, so Strategy maps have to reflect that change and balanced scorecards have to be able to track that change to manage performance. Modern, third and fourth generation, balanced scorecards have strategy maps. These contain the...
by Phil Jones | Updated 16 Apr, 2018 | Balanced Scorecard History, Strategy maps & mapping
You can design a strategy map for different purposes. You can draw a ‘strategy map’ in a variety of ways. However, only some help you develop the strategy and the subsequent scorecard underneath. The others act more as communication tools. This article...
by Phil Jones | Updated 6 Jul, 2018 | Balanced Scorecard Design Principles, Strategy communication, Strategy maps & mapping
Prof Bob Kaplan says, Strategy maps and themes aid communication of your strategy Last night I attended Bob Kaplan’s presentation in London on his latest thinking around scorecard development. His talk was entitled “Communicating strategy and managing the...
by Phil Jones | Updated 27 May, 2020 | Examples & case studies, Strategy maps & mapping
Environmental balanced scorecards – “Can’t I simply add an environmental perspective?” A better solution to this simplistic approach, that captures your environmental strategy. Note this is an old article – if you have landed here, it...