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Business Hub Radio interview 30th July 2011

Managing Business in the Economy Today

This interview was recorded on the Business Hub radio show with David Smallman.

You can listen to the recording here (Listen from 19 mins 14 seconds)

Here are some resources that were referenced from the interview.

Some useful resources

Books: Recommnended introductions to economics for business people

• New Ideas from Dead Economists: An introduction to modern Economics, Tood G Buchholz, Penguin 1999

This is an excellent and accessible guide to the history of economic thinking from Adam Smith though to Keynes, the Monetorists and more recent. A very accessible book, that makes economic theory and thinking easy to understand.

• The undercover Economist, Tim Hartford. Little, Brown, 2006

Tim Hartford, the undercover economist from the Financial Times, brings economic thinking up to date with an excellent guide to behavioural economics. More practical for small scale economics like markets and buyer behaviour.

Two practical articles on monitoring the wider economic

• 14 KPIs to monitor in the recession

A practical guide to 14 aspects of your business that you must monitior during periods of economic uncertainty. Some are internal. others are external predictive indicators that help you anticipate changes in teh environmentr that will affect your organisation. 14 KPIs to monitor in the recession

• Talking Strategy - know your environment

A short guide to thinking about the layers of your environment and monitoring them. Published in Whitehall magazine, June 2011. Talking Strategy - know your environment

Feedback welcome

If you have thoughts or comments on these questions email me using the contact details on the web site.

Phil Jones